Tuesday, December 15, 2009

Premiums M&Ms


premiums M&Ms
Originally uploaded by inajeep
I thought that you couldn't mess up a chocolate + almond candy. I was wrong.

First, the good things. Very pretty package and it sits up nicely. The entire whole almond is crunchy and tastes fresh.

Now for the bad stuff. The chocolate had no flavor. I had to bite one in half to check to see if there was chocolate. The candy covering while pretty does not look like candy and is nothing like the candy shell of a normal M&M. I thought that each piece was wrapped in a protected shell much like the chocolate eggs at easter because a. they didn't look like candy and b. it tasted like and felt consistently like a wrapper. If you ever handled those decorative soaps that had a wax or some type of coating that dissolved in water then you know what these M&Ms felt like. Or, again I have an easter analogy, if you ever got that egg dye kit that had the metallic pearlescent dye, then you know what they look like.

More bad news:
It was $4 for 6 oz.
There is no visible date code so you can tell if they are old or not.
The resealable bag noted on the top is just a normal plastic bag that is not resealable.

This candy was obviously designed by a marketing team because this feels like they started with the look before they even considered how it would taste.

I will not be buying them again. I love the normal almond M&Ms and will stick with them. The only thing premium about these is the packaging and price.

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